I’m Bianca – a designer focusing on usability, visual design & creative direction.

I am passionate about design and have a specific interest in user-centered, visual and product design. I believe empathy is the key to great design and have found my work is most successful when form follows function. The pace at which technology is advancing means that to be relevant in a digital age, things can no longer just be beautiful, but they must serve a purpose also.

To date I have created design systems, platforms, digital products, websites and an augmented reality game – to name a few. I have experience leading design teams and managing engineers with the help of tools like Abstract, InVision, Sketch and more. I have conducted research, usability audits and turned pain points into measured successes through validating, wire-framing and designing.

CURRENT
Lead Designer – Slyp
Creative Director – OnlyOne The Label
 
PREVIOUS
Lead Product Designer – Transformd
Product Designer – Telstra
Integrated Designer – M&C Saatchi
Digital Designer – M&C Saatchi
Product Designer – Artisan
Designer – Follow & The Arcade Creative
Designer – Vanguard
QUALIFICATIONS
Bachelor of Visual Communication Design
Queensland College of Art
 
Bachelor of Multimedia Designs
University of Queensland
 
WORKED ON PROJECTS FOR
Lexus
Telstra
Nespresso
CommBank
Optus
M&C Saatchi
Ancestry.com
Australian Cancer
Research Foundation

 

CONTACT
Work inquiry, questions or just a chat?
 
e  hello@biancacassaniti.com
m  0432 496 796
linkedin  /biancacassaniti